Email Marketing General Information
Summary of how to send email marketing campaigns.
How do I create and send an email marketing campaign?Email marketing campaigns are used to send messages to specific email lists you create in DonorView. To create, send, and review an email marketing campaign there are four basic steps: 1. Create an email list. All email lists you have created can be found on the Contacts page of…2 min readWhat is the difference between direct mail and email marketing?Direct mail is the ability to send text-based emails to a single constituent or groups of constituents using the Actions menu on a grid. It is most often used for sending quick messages like a board meeting reminder to your board members. You can learn more about the direct emai…2 min readEmail Marketing Best Practices for High Deliverability and Low Bounce RatesEmail marketing is a powerful tool for organizations to reach their donors, members, clients, and community members. To ensure your emails are delivered successfully and minimize your bounce rates, it's essential to follow a few best practices. Here are our top recommendations t…6 min read